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Alexandre Ruberti Takes Helm at Zevia Amid Upbeat Sales Forecast

After Amy Taylor stepped down to lead the Angel City Football Club, Zevia PBC has tapped board director Alexandre Ruberti as its new president and chief executive. Ruberti, a veteran of Red Bull and Future Farm, inherits a soft-drink company currently tracking toward the top of its quarterly performance projections.

Alexandre Ruberti Takes Helm at Zevia Amid Upbeat Sales Forecast

Ruberti joined Zevia’s board in August 2024, bringing extensive beverage industry experience from a 16-year tenure at Red Bull, where he served as president of distribution and chief commercial officer for North America. He also previously led Future Farm, a plant-based food and beverage firm. Taylor will remain on the board alongside her successor as the company navigates this leadership transition.

Financial outlooks remain positive for the Delaware-based brand. Zevia expects second-quarter net sales to reach the high end of its previous $43 million to $45 million guidance, with adjusted Ebitda results projected to meet or exceed prior expectations of a $500,000 to $1 million loss. The company is scheduled to release its full second-quarter results on August 5.

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